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Bill Nye the Science Guy Interviews Bill McDonough the Cradle to Cradle Designer
Bill McDonough, the architect and designer, has formulated a design principle which he lays out in his book Cradle to Cradle. He demonstrates that our current production systems are based on a ‘cradle to grave’ design model that dates to the Industrial Revolution. This process casts off as much as 90 percent of the materials it […]
